The 15 Products Challenge · 2026–2027
I'm 44, I've run my own business for 20 years, and this year I'm building 15 products with AI to show you which ones live and which ones die — with real revenue numbers, real flops, no hype.
One email per week. Every launch, every number, every lesson.

1 of 15 built
Lets clients check if emails are real or if they will bounce
14 slots still open
The existing portfolio — proof this isn't day one. Together these do €10–15K/month in revenue.
| Product | What it does | Status | Lesson |
|---|---|---|---|
| QRco.no | QR codes for Norwegian businesses | LIVE | Boring niches pay. Nobody brags about QR codes — customers just pay for them. |
| Profilestolist.com | Turns Klaviyo profiles into Subscribers | LIVE | Built in days with Claude Code — what used to take months. |
| Meerkatpost.com | Social media posting on autopilot | LIVE | Don't rebuild what exists — it runs on top of an API that does the heavy lifting. |
“AI lets anyone build a product. But AI can't tell you what's worth building — 20 years of customer conversations can.”

I'm not a 24-year-old indie hacker in Bali. I'm 44, married, based in Bucharest, from Bergen, Norway — and I've been self-employed for 20 years.
I've spent those years talking to customers: e-commerce stores, small businesses, real people with real problems. That's the part AI can't do for you. What AI did change is the build time — products that took me months now take days. So this year, I'm putting the combination to the test: experience picks the problems, AI builds the solutions, customers decide what survives.
And yes — I'll share the flops too. My most expensive lesson so far: fully autonomous AI copywriting doesn't work. I built a business around that lesson.
One email per week: what shipped, what it cost, what it earns, what died. The whole experiment, numbers included.